Side Hustle Stats - November 2010 Stats - Alexander Shen's Art Blog

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Dec172010

Side Hustle Stats - November 2010 Stats

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The phrase "side hustle" was first used by my coworker, Moshen Chan, to describe the personal projects us folks at Mochi Media do in our free time.

My coworker Ada Chen (hello, SEO!) recommended that I read a blog called Smart Passive Income. I don't quite recall the initial reason why this was recommended to me, but I do know that I came out on the other side coming to a realization: I should be as transparent as possible with my "side hustle".

I'm not making millions nor thousands with my side hustle. I am, however, having a lot of fun doing it. What else am I going to do on my 2+ hour roundtrip commute to work everyday. Sleep? [hearty laugh]

I also feel that if I share this data, others who are in similar boats or would like to be in a similar boat will have another point of data for their own research. If you have any questions, please feel free to use the contact form to send me a message. I've disabled comments for the moment only because it's filling up with "fantastic deals on brand name purses". Hopefully I'll get some kind of verification CAPTCHA dealie worked out soon. Without further ado, my November 2010 stats.

November 2010 Side Hustle Stats

MochiAds

MochiAds - $123.78
MochiAds Impressions - 179,534
MochiAds eCPM - $0.70
Top Game: (Don't) Save the Princess - 49,739 impressions
Bottom Game: Grow-A-Lincoln - 138 impressions (don't play it)

AdSense

AdSense - $49.96
Top Site: Shen Games

iTunes App Store

Paid Apps - $6.30 - 9 total
Free Apps - $0.00 - 523 total
Updates - $0.00 - 0 total
Top Paid: Sheep - 9 sales
Top Installs: Sheep - 523 installs (free for one week)

Sponsorships

Push and Pull - $600
Going the Distance 7 - $200

Grand Side Hustle Total: $980.04

If there are any additional stats you would like to see or think would be interesting to see, please let me know. I'd like to be as transparent and open as possible here. The more info we know as indie game developers and such, the better off we'll be.

Friday, December 17, 2010 at 9:49AM

3 Comments | | tagged

game development,

sidehustlestats.com |

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Reader Comments (3)

nice...i love stats!

December 17, 2010 |

treser

One thing I would like to see is your click through percentages.

December 17, 2010 |

Got Game

October 28, 2011 |

monian

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